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The Resource The Weather Channel : the improbable rise of a media phenomenon, Frank Batten with Jeffrey L. Cruikshank

The Weather Channel : the improbable rise of a media phenomenon, Frank Batten with Jeffrey L. Cruikshank

Label
The Weather Channel : the improbable rise of a media phenomenon
Title
The Weather Channel
Title remainder
the improbable rise of a media phenomenon
Statement of responsibility
Frank Batten with Jeffrey L. Cruikshank
Title variation
Improbable rise of a media phenomenon
Creator
Contributor
Subject
Language
eng
Cataloging source
DLC
Dewey number
551.63/09
Illustrations
  • illustrations
  • plates
Index
index present
LC call number
QC877.5
LC item number
.B38 2002
Literary form
non fiction
Label
The Weather Channel : the improbable rise of a media phenomenon, Frank Batten with Jeffrey L. Cruikshank
Instantiates
Publication
Note
Includes index
Contents
Foundations -- A new idea -- Building the data path -- Birthing pains -- Flirting with extinction -- The fast lane -- Brand building and other adventures -- Disruptive technologies -- The Weather Channel in context
Dimensions
24 cm.
Extent
xi, 276 p., [16] p. of plates
Isbn
9781578515592
Isbn Type
(alk. paper)
Lccn
2002000219
Other physical details
ill. (some col.)
System control number
  • (Sirsi) i9781578515592
  • (OCoLC)48796254
Label
The Weather Channel : the improbable rise of a media phenomenon, Frank Batten with Jeffrey L. Cruikshank
Publication
Note
Includes index
Contents
Foundations -- A new idea -- Building the data path -- Birthing pains -- Flirting with extinction -- The fast lane -- Brand building and other adventures -- Disruptive technologies -- The Weather Channel in context
Dimensions
24 cm.
Extent
xi, 276 p., [16] p. of plates
Isbn
9781578515592
Isbn Type
(alk. paper)
Lccn
2002000219
Other physical details
ill. (some col.)
System control number
  • (Sirsi) i9781578515592
  • (OCoLC)48796254

Library Locations

    • Central LibraryBorrow it
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      33.38561 -84.669793

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